MBA ProjectsMarketing

Research Project Report On E-commerce Growth In International Market

Introduction to the E-Commerce

Businesses need to keep up with the latest methods and trends if they want to succeed in today’s increasingly competitive global marketplace. The advancement of technology, particularly the Internet, has opened up a new path of opportunity for the world. Traditional business models have been shifted into a better model that is more efficient as a result. productive, profitable, and competitive. This is where the term “e-Commerce,” which is short for “Electronic Commerce,” comes into play. In today’s world, the term “e-commerce” refers to a broad range of activities carried out over the Internet, including the purchase and sale of goods and services, the transfer of funds, the purchase of goods and services online, direct marketing, electronic billing, and many more.

While E-commerce does not change the underlying nature of businesses, such as their ability to generate profit through the completion of transactions, it does change the way businesses approach the task of generating profit. You can access information and conduct real-time transactions at any time of the day or night, and you don’t have to spend a penny of your own money or effort to do so. A successful e-commerce transaction benefits all parties involved, from the buyer to the seller. To begin with, it lowers the overall cost of running a business, while simultaneously increasing advertising market exposure and cutting out the middleman.

Using The Internet To Conduct Business

Internet or other electronic networks are used to facilitate e-commerce, which is the practice of conducting business transactions online. Customers (B2C) or other businesses (B2B) exchange information, goods, services, or money via computers in order to do business (Business to Business). To be an active participant in the world of e-commerce, you must engage in some form of marketing, sales, or both to your customers and/or suppliers.

Creating a website and managing the supply chain are two examples of e-commerce activities. This includes everything from customer orders (both buying and selling) to invoicing, fund transfers, inventory management, and providing customer service. In the field of marketing data research Online transactions are becoming more secure and private because of ecommerce. Confidential information is no longer at risk thanks to modern Internet security systems. governments and international organizations like the WTO, organizations like the United Nations Commission on International Trade Law, and the International Organization for Standardization (ISO) are all working toward this goal (ISO).


Title – Research Project Report On E-commerce Growth In International Market

Author – Aryan Singh Pundir

College – School Of Business Studies Sharda University, Greater Noida 

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