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MARKETING MANAGEMENT Meaning: Marketing Management refers to the management of all the activities related to the market. Traditionally there was a difference between selling marketing, but modern age is the age of globalization where consumers play a very important role, and marketing strategies also have become very important. (*) “The …

MARKETING MANAGEMENT Marketing management means management of all the activities related to marketing, or in other words, we can say it refers to planning, organizing, directing, and controlling the activities of which result in the exchange of goods and services. Marketing Management involves the following activities Choosing a target market …

INTRODUCTION A stock exchange, securities exchange, or bourse is a facility where stock brokers and traders can buy and sell securities, such as shares of stock and bonds and other financial instruments. Stock exchanges may also provide for facilities the issue and redeem of such securities and instruments and capital …

INTRODUCTION: A business plan is a formal statement of business goals, resources they have sustainable, and plans for reaching them. It may also contain background information about the organization or team attempting to reach those goals. A business plan may target changes perception and branding by the customers, clients, taxpayers, …

INTRODUCTION Make in India is an initiative launched by the Government of India to encourage national, as well as multi-national companies to manufacture their products in India. It was launched by Prime Minister Narendra Modi on 25 September 2014. India emerged, after initiation of the program in 2015, as the …

INTRODUCTION Unemployment is a phenomenon that occurs when a person who is actively searching for employment is unable to find work, i.e., the Unemployment rate is the percent of the labor force without work. During the early days, there was not much unemployment because most people lived in villages engaged …

THEORY OF DEMAND MEANING OF DEMAND Demand means desire I want for something, but in economics, demand refers to effective demand; the number of buyers willing to purchase at a given price over a given period. Demand is desire/want backed by money. Demand = desire + ability to pay + …